Healthcare Marketing in a Digital Age
The healthcare, medical equipment and nursing home industries are constantly changing, especially the way patients, families and residents research and connect with doctors, healthcare facilities and residences.
What does this mean for you? It means reevaluating the way you implement your healthcare digital marketing strategy to connect with your audiences.
While every market is unique, healthcare often faces similar challenges attracting patients, providers and customers. With a heavy emphasis on market research, B63 Line segments value propositions to specific targets supporting effective branding and digital solutions for long term success.
Create Connections
- Social Media Campaigns
- Content Marketing
- Community Building
- User Generated Content
- FAQ Videos
- Location-based Campaigns
Increase Volume
- Responsive Website
- Paid Online Marketing
- Content Distribution
- Mobile Strategy
- Market Segmentation
Energize Recruitment
- Online Recruitment Campaigns
- Recruitment Practice Audits
- Staff Community Building Campaigns
- Recruitment Support Materials
Measure & Monitor
- Website analytics
- Reputation management
- Net Promoter Scoring
- Sales and marketing audits
- Content engagement
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