Healthcare Marketing

Positioning patient experience for networks and providers.

Dynamic strategies. Flawless execution.

Healthcare Marketing From driving patient volume to energizing physician recruitment; launching a new facility to building a stronger brand image; B63 Line powers networks, facilities, and practices with dynamic strategies for marketing, communications, and growth.

While every market is unique, healthcare providers often face similar challenges in their effort to attract both patients and quality staff. With a heavy emphasis on market research, we segment value propositions to specific targets and support effective branding for longterm success. Operational and service enhancements, such as modern facilities, extended hours, concierge services, etc., are important, but still rely upon strategic marketing and communication efforts to be fruitful.

You need support. We have solutions.

Build Loyalty

  • Social Media Management
  • Email Management
  • Content Development
  • Appointment Followup Strategy
  • Testimonial Videos

Increase Volume

  • Traditional & Online Advertising
  • Search Engine Optimization
  • Market Research
  • Strategic Messaging
  • Operations Enhancement

Energize Recruitment

  • Key Staff Recruitment
  • Secret Shopper Analysis
  • Online Advertising
  • Benefits Enhancement
  • Stakeholder Research
  • Data Analysis of PayRate
  • Print & Digital Campaigns

Driving engagement.

B63 Line uncovers unique organizational attributes and positions your organization’s patient amenities, experience and outcomes. We stress positive patient experiences and outcomes to while designing and developing strategic messages, campaign themes, sales collateral, media announcements, advertising, recruiting kits, signage and websites, among many other things. We provide strategic support in the following areas:

Our client success stories exemplify the effectiveness of our approach in the healthcare industry. We invite you to become better acquainted with our work in creating successful outcomes for healthcare organizations of all sizes.